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Taboola Study Reveals Advertisers’ Perspectives on Cookie Deprecation and Channel Shifts
Explore the results of a YouGov study on Taboola that focuses on advertisers' thoughts on the upcoming cookie phaseout and how it will affect advertising tactics.
Key Insights:
Preparedness and Response to Cookie Deprecation:
Only…
Forrester announces the winners of the North American Program of the Year Award and the 2024 B2B…
At B2B Summit North America, which took place in Austin, Texas, from May 5–8, 2024, Forrester presented its B2B Return on Integration (ROI) Honors to Verizon Business, DDI, and ADP. These businesses will be honored for creating memorable…
To boost the growth of connected TV advertising for its Spanish-language digital channels, Estrella…
Expanding its connected TV (CTV) advertising business, Estrella Media, the transformational Spanish-language media company servicing a multiplatform, varied Hispanic audience in the US, said today that it has joined with FreeWheel, a…